Running the value and premium solar offers campaign

How to setup and run the value and premium solar offers campaign

Who should run the Value and Premium Solar Offers Campaign?

• Solar Installers who have a range of options for buyers: from budget to premium

Key Campaign Components:

• Landing Page (6 hours)
• Thank You Page (2 hours)
• Ad Copy (1 hour)
• Facebook and Google Ads creative (3 hours)
• TY Email (2 hours)

Example Messaging:

• A solar system for every budget
• Check out our value and premium solar packages

Expected lead types:

• Top of funnel to Middle of funnel leads
• Aware of solar as a solution
• Researched enough that they know off grid might be an option/the option for them
• Looking for either budget or premium systems